The David Beckham-backed, London-based esports organisation Guild Esports has announced that it has welcomed Samsung as its Official Display Partner. Signed as a one-year deal across the UK & Ireland, Samsung will be providing monitors and displays for Guild's Academy, as well as hardware for pro-players, content creators, staff, and for Guild's future London headquarters.
In return, Samsung will gain exposure across Guild's social and digital channels. The tech company will also be integrated into Guild Academy's infrastructure and in its roadshows.
"We're delighted to be partnering with a brand as prestigious as Samsung, further demonstrating the commitment to our audience by aligning with best-in-class brands throughout our partner family," said Michelle Tierney, Director of Commercial Partnerships. "Samsung is an ideal partner for Guild given its world-leading technology, focus on innovation and providing users with the best possible gaming experience."
