We've known Dele Alli to be fond of gaming, and especially Fortnite, since his World Cup 2018 goal celebrations, and the Tottenham Hotspur star has also streamed the game on Twitch to over 40,000 viewers. He's a proven fan of the industry, and this has led to another big partnership for the player.
This latest deal is with Secretlab, who is known for their range of gaming chairs aimed at gamers and streamers alike. The chair manufacturer is keen to mark the crossover between games and sports, saying that the industries have a lot in common.
Ian Alexander Ang, CEO of Secretlab, said: "It's become common to see many sportsmen playing games and vice versa. We want to be part of the movement to educate the public on this, and partnering with an elite sportsman like Dele is our way of doing so. That, and Dele really likes our chairs."
The Premier League player added: "I am very particular about the equipment I use when gaming - I have to be comfortable. That's why I am excited to partner with Secretlab. Their gaming chairs are made with great quality and can be adjusted to how I like to sit, this allows me to game as best I can!"
Have you tried the gaming chairs on offer?